Selling Yourself: Website

Now that you've established yourself as a hot-property comedian, you need a place where fans and promoters can visit so they can look at you, envy you and contact you. This is where your very own website comes into play. Follow these tips and before you'll know it, there will be an off-ramp of the information superhighway right at your doorstep!

1. Headshot - Make no mistake; you want people to know that it's your website, so it's preferable to have a large headshot image of you on the homepage. Either looking incredibly smug with yourself for no discernable reason, or looking particularly serious and thoughtful, as if what you do has serious and heavy artistic merit to it.

2. Achievements - Much like Your Blurb, your website homepage should have as many "achievements" and pieces of extraneous information (which mean nothing to the common punter) awkwardly crowbarred into the introduction as possible, almost as if attempting to grant the entire venture some sort of meaning.

3. Showreel - It is also useful to have a showreel on your website. A Showreel is a compilation video clip of all your "best bits", intended to impress potential bookers. There's no need to have the clips in a logical sequence, or the clips themselves to have any context whatsoever. Heavily utilise different clip transitions, such as star-wipes.  Make sure you have some popular music playing in the background throughout the showreel, but remember, not so loud as to distract the viewer, but not so quiet that they can actually make out any of the badly recorded and edited clips you are presenting to them.

4. Quotes - Remember to make use of the various quotes you've gathered and fabricated about yourself in Your Blurb. They can also go on the front page, or in a "Testimonials" section of your website. There's more liberty here to use unverifiable quotes and backhanded compliments to beef up your one-manpowered circlejerk. Always remember to end your quote section with something along these lines:

"Here mate, thought you were funny." - Some bloke after a gig

Guaranteed hilarity. This shows the reader that you actually do have a sense of humour and that people do think you're funny. It also displays the fact that you're in touch with the common everyday man; because normal people go around collecting things people have said about them and pay money to have those things displayed on a website.

5. Facebook - To make sure people regularly visit your website so that your counter steadily goes up, make a "Fan Page" about yourself on Facebook. You can do this after about three open mic gigs. Usually the fan population is made up of closely-related family members of the comic. Science has still not completely deciphered why amateur comics have Facebook pages, but common sense would suggest it has something to do with attention and ego.

6. Blog - A blog is another useful way of encouraging people to visit your site.  Aggressive and favourable introspection and self-congratulation is the most common use of a blog by a comic. Standard blog posts usually consist of a turgid and rose-tinted account of a recent gig, what they enjoyed about it, how the audience enjoyed it, a skimmed over (usually omitted) admittance of failure of a certain aspect of their act, finally finishing with a wry joke or pun in a faux-cheerful manner and a list of their upcoming gigs, as if anyone was reading. A certain level of self-deprecation usually envelopes each blog post, but is strangely absent from the comic's persona, on stage and off. Also, spell-check is optional.

So there you go, lots of people checking out hot, hot comedy websites thanks to these tips! Try them out and make 'em laugh!

Selling Yourself: Your Videos

One thing that's certain about comedy behind-the-scenes, is that promoters love watching stand-up videos sent to them by comedians looking for a spot. It can be useful to have a routine or performance recorded, so that the promoter knows what he's in for and can then massively change his opinion by giving you a bigger slot, more money and future gigs!

Here are some tips for shooting your stand up video.

1. Crowd - Try to pick a quiet night in the club where there aren't many people about. This ensures that you can be heard over the howls of laughter that you will be generating. Too many people laughing will just drown your gags out!

2. Director - Ask a friend to record your set. Preferably a friend who quite likes your routine, that way, they end up laughing directly into the camera from behind. This makes it sound like more people were laughing louder and thus reflects well on you. If your friend knows your set well, it can result in them laughing just before the punchline, as they know what's coming. This is useful for promoters as it lets them know a joke is coming and to pay attention.

3. Framing - Your friend should be able to get a shot that shows you on stage and a part of the audience, perhaps the table at the front. This will allow the promoter to see you wow the crowd with audience interaction while they look disinterested, chat amongst themselves, stare at their phones and scrape their chairs around the floor as they go to the bar.

4. Length - Record and upload your whole set in its entirety. Don't edit and just upload short taster gags of your routine. The introduction from the MC, the clumsy fumbling with the mic stand and the slow start add an air of authenticity that the promoter will be looking for. Stop yourself from cutting out the failed jokes and slow patches in your short 9 minute 32 second "clip" - the viewer is going on a journey through your stand up. It wouldn't be any fun if it was all laughs, would it?!

Happy shooting!

If you're still unsure, here's a good example of what you want to send to a promoter so they can sit through it and watch. You'll be headlining clubs because of your videos in no time!

Selling Yourself: Your Blurb

Your "blurb" is one of the key tools of attracting the audience and the attention of promoters. It is a piece of prose ranging from a few lines to 6+ paragraphs about you, your comedy and various quotes from summarily-written reviews or off-hand compliments given to you by an actual semi-professional comedian.

Shortly before the first ever blurb was written

Much like the ability to call yourself a fully-fledged comedian, there is no need to hesitate in coming up with your very own blurb - do it after your first gig. Hell, do it before your first gig: it's only going to be mostly lies and self-aggrandising speculation anyway.

It is important to use adjectives to describe yourself. The more fantastical the better. "brilliant" , "amazing" , "energetic" , "unrelenting" "comic presence", etc. There's no need to have referential evidence of any of these attributes; it's just to get the audience through the doors, money out of their pockets and attention for your own hungry ego. Remember, you're the show.

The use of clichés in blurbs is particularly common - "blew the roof off" , "leaves the audience wanting more" , "wowed the crowds" etc. It is an odd practice, as all the acts in one line-up can end up sounding exactly the same. It would almost suggest that the featured comics aren't as experienced and successful as one (or they) would assume. Luckily nobody questions this.

Sticking the name of a better or more well-known comedian in your blurb (without asking) is guaranteed to catch the eye of the average punter (and not irritate the other comedian you mentioned at all). Simply having shared the same stage as the well-known comedian throughout the course of one night, is enough to say you "supported" him or her. Incidentally, there's no need to actually go on directly before him/her or be asked specifically to support them (by say, their manager/agent), or even get paid for it. You supported them, and that's that!

Also, remember to ask the more successful comedian what they thought of your set (even if they didn't see it or pay attention to you, which is likely). If they said "I liked it" , "That was OK" , "Stop bothering me", feel free to translate that into whatever delusional persuasion you happen to be of. Something along the lines of "Excellent and unstoppable comedy steam train!" should do. Remember to attribute the particular quote to them all the time.

Always check if there is a reviewer in at the gigs you do. This can be a handy opportunity to get a quote to use for your blurb that may not be as devastatingly obvious that you wrote. The quality, circulation or notoriety of the publication they write for is irrelevant, so long as the review is positive. Ensure this by being overly friendly with the reviewer, buying them drinks, etc. Although research would suggest that reviews are merely the opinion of one person, and do not reflect the overall feeling. Make sure that the review corresponds with your overall feeling.

You are now ready to write your blurb! Some people may find it difficult to write about themselves, so an aid is provided below. This usually proves to be a good technique, so long as you are honest.

How To Be an MC

"MC" stands for "Master Comedian", he's the guy who holds together the evening, starts the show, ends the show and introduces the acts. Other duties may include:

• Deciding how much money an act gets paid at the end of the night, based on door takings/the personal relationship between them
• The running order of the evening, based on the acts style, content, length and the personal relationship between them
• Flashing the acts on stage to let them know they are going over their time/bombing on stage/making stage time for a comic friend of his who is not on the bill, yet will get more time than you

"Flashing" is a technique used by MCs to get acts off the stage by flashing a light from the back of the room or side of the stage. Unfortunately, much like the crime act of the same name, it's rarely executed with the intended subtlety, and also like the crime, its recipients usually experience anger, disgust and confusion upon its occurrence.

"Time's up"

TRIVIA - Famous MCs include Hammer, Donald and Fly.

Good MC

If you have worked your way up to MC status in a club, or started your own one and taken the role despite lack of stage presence or material, then there are a few things you need to know.

1. You are the show

Even with a comedy night with three acts on the bill, you are going to be up on stage at least four times (not including intervals). Use these spaces in-between acts to go through some of your material. If you have half an hour worth of material, break it down into chunks to slot around the acts. The resulting bite-size comedy will suit perfectly and not seem crowbarred in, it may even seem refreshing because in number 2...

2. Introductions

You are in direct competition with all the other acts on that night. Why give the other comics a leg up and run the risk of being forgotten as "that guy between the good comedians" at the end of the night? Pre-empt the acts by giving them a bad introduction. Some angles are:

• Getting their name wrong - This will initially throw the comic and force them to make a tough decision: Do they quickly attempt to correct you as soon as they get up on stage, potentially blowing their first gag in the process and generally ruining their flow? Or do they battle on anyway, under an incorrect name? 9 times out of 10 the comedian's ego cannot handle having the audience not know what their correct name is. If they question you afterwards, blow them off with a "poor handwriting/can't read well/got confused in the spotlight" excuse.

"Next up we have Frank Mahmmfppft!"

• Saying their catchphrase/punchline - This is especially devastating when this is used against a comic who has a tight routine with a great pay-off. If you blow the gag in their intro, then the end of their routine will go down like a lead balloon.

"And now please welcome to the stage Kevin "I've Got Three Nipples" Jones!"

• Their history - Mentioning a past endeavour or event of theirs that they had hoped the audience had long forgotten about is a great way to inspire instant hatred from the punters. A TV appearance, sexual inadequacy or a past unconvicted manslaughter charge is a great way to get the audience murmuring at the start of their set. The comic will then have to make the same decision made in point 2 as whether or not to explain or just continue on.

"Fresh from prison, please welcome Sean Miller!"

3. Outros

This is a good way to kick someone when they're down - if a comic did average to particularly awful, it can be quite effective to snigger/smile broadly/wink at the audience whenever you come back and take the microphone from them. Repeating a failed punchline of theirs will garner a good response from the audience. Remember to do something similar at the end of the night when you ask the audience to give a round of applause for the acts they've seen.


With these tips you will soon become the Master MC (Master Master Comedian)! Get online and start designing your t-shirts, coffee mugs and tote bags now! (order in bulk for reduced prices.)

Your First Performance - Part 1

You've got your first five minute spot on stage, you've got the killer material and now you're ready to hit the stage and become a comedy sensation. But wait, there's still some preparation to do!

Getting YOUR audience

Sure, the gig promoter may have done some advertising and generated a buzz for the evening through posters, the internet and ineffectual flyering twenty minutes before the gig, but who knows if that crowd will appreciate your comedy.

Encourage a group of friends and family to come to your gig. Not only does this guarantee a good amount of the crowd will be laughing at everything you say, regardless of quality, it also means you can utilise them in other ways for your own benefit.

1) Alcohol - Ensure your crowd has had a few beforehand, this helps them lose their inhibitions and increases rowdiness, which will come in helpful for the following tips. Suggest that the gig is a "pre-drink" event before you all go out to a greasy nightclub to celebrate your crippling success on stage earlier.

2) Silence/Talking - Depending on what sort of appropriately obnoxious friends you've dragged along, it's best to get them to ignore the other comedians. If they sit there in complete attentive silence, it may unnerve the performer and he'll leave the stage early. If the performer can hear a slight droning in the background due to your friends talking throughout his act, he may become irritated and shout at the audience. Both benefit you.

3) Heckling - If you can make the other acts look bad, then you'll come out on top. Advise your friends that comedians appreciate heckles and it helps them along with their act. Drunken, lonely women who don't go out very often tend to work best here. Sporadic, one-word insults shouted at the comedian in the middle of a joke are quite effective also.

4) Leaving - The best way a crowd can work is if you can engineer it so that they arrive in large numbers shortly before you go on and then immediately leave after you're finished. Not only does this guarantee to kill the atmosphere, it shreds the next comedian's performance while loud, drunken people chat, finish their drinks and scrape chairs around the floor while exiting.


Pull the above off and you'll have promoters and comedians clamouring around you, giving you stage time and buying you drinks! Congratulations! You've made it!

Starting Stand Up Comedy - Finding Your Stage

Starting your career in comedy is an easy task. In order to become a "comedian", you must get some stage time; it doesn't matter where it is, or how little people there are in the audience. So long as you talk into a microphone in front of people for more than a minute and don't get booed off, then congratulations! You are a professional comedian! Feel free to introduce yourself as a "Joke Merchant" or sign cheques (and you will be signing a lot of cheques) as "Gagmeister General", and so on. Let's get started.

First you will have to find out if there are any comedy clubs in your city or area. Searching popular bars is a bad idea, as most people would prefer to talk over a mediocre musician or band than a comedian. This is good manners.

Seek out small back rooms in pubs and bars, ill-suited art spaces and conference rooms in the hotels of industrial districts. These are the real places where raw comedy talent is. Often due to the hardcore topics and controversial material, which is much less-suited to the popular clubs, there will most likely be a lack of audience members. Do not let this put you off. It's a widely believed fact that the more popular clubs (read: financially successful) are only popular because the comedians who get to play there in front of several hundred people and get paid for it due to their hard work are considered to be Sell Outs.

Within the stand-up comedy business, a "Sell Out" is someone considered to have betrayed the intrinsic ethos of comedy by

a) constructing jokes/material
b) researching their material for factual accuracy and to avoid potential plagiarism

c) affecting an appropriate stage presence to help boost the impact of said material

Other offences include such acts as rehearsing/practising material, occasional ad-libbing on stage, seeking out new audiences, rewriting bad material, affecting a positive attitude on stage and toward other comedians, keeping within the set time and making the audience laugh.

You don't want to go to one of those clubs when you are just starting your comedy career, lest you become a Sell Out. In the meantime do the smaller clubs to build up your experience, then change the system from the inside once you reach the bigger clubs. The smaller clubs are a goldmine for showbiz tips and tricks, as quite often the club runner has been in the business for many, many years. His success goes without saying as the club is still in business despite low audience turnout.

A good way to get some stage time with these smaller clubs is to send the runner an email. The less personal and friendly the better. Here is a basic template you can use for getting your first gig:


-

"Hi,


Five minutes at next gig?


Bye"

-

Being personable is not a trait club managers look for in new talent. This is especially obvious in the managers themselves. Being friendly to other comedians will only make you look suspicious and a potential Hack.

A Hack is someone who steals other comedians' jokes and material. For someone to be considered a Hack, they must talk about a subject that another comedian has knowingly spoke of in the past. 100%, word-for-word accuracy is not necessary to accuse someone of stealing material. Subjects that are definitely out include: air travel, the difference between men and women, mothers in law, etc.

You should receive a response and confirmation of your spot within a day to 12+ weeks.